IEM's Cammy Smith joins the board at Start Reading Now


Start Reading Now, a Minneapolis literacy nonprofit, announced today that it has appointed Cammy Smith, MBA, CEPA®, CEO and President of Integrated Equity Management (IEM), to its board of directors effective March 17, 2021. 

"As we approach another Summer of online book fairs and begin to look to the future of Start Reading Now, we wanted to bring in fresh ideas and guidance,” said Jim Wolford, Start Reading Now’s chairman. “In addition to IEM’s continued financial support, Cammy’s leadership and professional network will enable us to plot a course towards regional and eventually national expansion. The entire board is thrilled to welcome Cammy to the team!”

“I cannot thank Start Reading Now and Jim Wolford enough for this incredible honor and opportunity to serve on their Board of Directors,” said IEM CEO & President Cammy Smith. “Getting more books in the hands of children at an early age is directly related to positive impacts reading skills have on life-long academic, personal, professional, and financial success. I can’t wait to use my talents and expertise to help this wonderful organization become that much more influential throughout the Twin Cities.”

About Cammy Smith

Cammy Smith was appointed IEM’s first female CEO in the firm’s history in 2021. Working closely with IEM’s former CEO & President over the past several years, Cammy learned the intricacies of the business and what it takes to ensure positive, multigenerational growth for the firm. Cammy is dedicated to carrying on IEM’s values of honesty and integrity through financial planning while continuing to put client experience above all. Adding to her professional repertoire, Cammy started Revive Consulting+ (, a B2B consultancy to help financial advisors to overcome the challenges of growth, independence, and succession.

About IEM

IEM ( Integrated Equity Management (IEM) is a full-service wealth management firm with over 600 clients and $690 million of assets under advisement. IEM has clients in over 36 states. Securities and advisory services offered through Commonwealth Financial Network ®, Member FINRA/SIPC, a Registered Investment Advisor. 8009 34th Ave S suite 1550, Bloomington, MN 55425

About Start Reading Now

Start Reading Now ( was founded in 2014 to address the lack of books in low-income households, and the leading role that plays in the “summer slide” and the achievement gap. The program funds vouchers for 1st, 2nd and 3rd graders to buy 10 news books each year at the start of the summer. Since 2014 the program has funded more than 20,000 kids in Minneapolis to buy nearly a quarter of a million new books.